What is a Digital Product Passport (DPP)? A Digital Product Passport is a digital record that contains all key information about a product, such as materials, origin, energy consumption, or repairability. It is designed to increase transparency, sustainability, and circularity across the EU.
Why is the EU introducing the Digital Product Passport? The DPP is part of the new EU Ecodesign Regulation (ESPR). Its goal is to make product data digitally available throughout the entire life cycle to support repair, reuse, and recycling. In the long term, the DPP strengthens companies' competitiveness, as transparent and repairable products are increasingly becoming a prerequisite for market access and customer satisfaction.
Which products are affected by the DPP requirement? Implementation will take place gradually. It will apply to batteries from 2026 and to textiles from 2027. Other product categories such as electronics, furniture, and machinery will follow by 2030. Companies that start early benefit from more efficient data structures and can easily expand their DPP setup to new product groups later on. Not sure where your products fall? The Readiness Check tells you your ESPR deadline, flags your critical gaps, and gives you a concrete next step. Take the Readiness Check
What potential does the DPP offer for companies? Faster compliance and easier rollout through centrally maintained product data in the PIM. Lower service costs, as manuals, spare parts, and repair information are available via QR code at any time without the need for an app or login. Additional aftermarket revenue opportunities by linking DPP pages directly to webshops and service content. Scalability across large portfolios, white-label branding options, and API-first integration into PIM, ERP, and CRM systems. Transparency on usage and product lifecycle through dashboards and statistics on locations, service cases, and interactions.
With dpp.cloud powered by sqanit, manufacturers can easily create, manage, and publish Digital Product Passports. The platform connects directly to existing systems. It enables companies to provide DPPs not only in a compliant way but also as a digital touchpoint for service, spare parts, or sustainable customer communication.
Is dpp.cloud compliant with EU regulations? Yes. dpp.cloud is based on the data structure defined by the European Commission and meets all ESPR requirements for data accessibility, security, and interoperability. The platform also ensures that all DPP data is centrally maintained, versioned, and managed in alignment with future EU data standards.